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Privacy Policy

This Privacy Policy describes how (the "Site" or "we") collect, use and disclose your personal information when you visit or make a purchase from the Site.

Collecting personal information

When you visit the website, we collect certain information about your device, your interaction with the website and information necessary to process your purchases. We may also collect additional information when you contact us for customer support. In this Privacy Policy, we refer to any information that uniquely identifies an individual (including the information listed below) as "personal information". Please see the list below for more information about what personal information we collect and why.

Information about the device

  • Examples of personal information collected: Web browser version, IP address, time zone, cookie information, which websites or products you view, search terms and how you interact with the website.
  • Purpose of collection: in order to load the website correctly for you and to carry out analyses on the use of the website in order to optimise our website.
  • Source of collection: Automatically collected when you access our website using cookies, log files, web beacons, tags or pixels [ADD OR SUBMIT OTHER TRACKING TECHNOLOGIES USED].
  • Disclosure for business purposes: Sharing with our processor Shopify [INSERT ALL OTHER PROVIDERS WITH WHOM YOU SHARE THIS INFORMATION].

Order information

  • Examples of personal data collected: Name, billing address, shipping address, payment information (including credit card numbers [INSERT ALL OTHER APPROVED METHODS OF PAYMENT]), email address and telephone number.
  • Purpose of collection: to provide you with products or services to fulfil our contract, to process your payment information, organise shipping and send you invoices and/or order confirmations, to communicate with you, to check our orders for potential risks or fraud and, where consistent with the preferences you have communicated, to provide you with information or advertising about our products or services.
  • Source of the survey: collected from you.
  • Disclosure for business purposes: Sharing with our processor Shopify [INSERT ALL OTHER PROVIDERS WITH WHOM YOU SHARE THIS INFORMATION. E.G. SALES CHANNELS, PAYMENT GATEWAYS, SHIPPING AND FULFILMENT APPS].

Information on customer care

  • Examples of personal data collected: [CHANGES TO THE ABOVE INFORMATION OR ADDITIONAL INFORMATION AS NEEDED].
  • Purpose of the survey: customer care.
  • Source of the survey: collected from you.
  • Disclosure for business purposes: [ADD ALL PROVIDERS USED FOR CUSTOMER SERVICE].

[INSERT ANY OTHER INFORMATION YOU COLLECT: OFFLINE DATA, PURCHASED MARKETING DATA/LISTS]

[IF AN AGE RESTRICTION IS REQUIRED, INSERT THE FOLLOWING SECTION].

Minors

The website is not intended for persons under the age of [INSERT AGE]. We do not intentionally collect personal information from children. If you, as a parent or guardian, believe that your child has provided us with personal information, please contact us at the address below to request deletion.

Disclosure of personal information

We share your personal information with service providers who help us provide our services and perform our contracts with you as described above. For example:

  • We use Shopify to run our online shop. You can read more about how Shopify uses your personal data here: https://www.shopify.com/legal/privacy.
  • We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
  • [INSERT INFORMATION ABOUT OTHER SERVICE PROVIDERS].

[INSERT THE FOLLOWING SECTION IF YOU USE REMARKETING OR TARGETED ADVERTISING]

Behavioural advertising

As described above, we use your personal information to send you targeted advertising or marketing communications that we think may be of interest to you. For example:

  • [We use Google Analytics to understand how our customers use the website. You can read more about how Google uses your personal data here: https://policies.google.com/privacy?hl=en.You. You can also deactivate Google Analytics here: https://tools.google.com/dlpage/gaoptout.
  • [INSERT IF YOU USE A THIRD PARTY MARKETING APP THAT COLLECTS INFORMATION ABOUT SHOPPER ACTIVITY ON YOUR WEBSITE]. We share information about your use of the Site, your purchases and your interaction with our advertising on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners and in some cases through the use of cookies or other similar technologies (which you may consent to depending on your location).
  • [INSERT OTHER ADVERTISING SERVICES USED].

For more information on how targeted advertising works, visit the Network Advertising Initiative's ("NAI") education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can refuse targeted advertising by:

(INCLUDING OPT-OUT LINKS FROM THE SERVICES USED). COMMON LINKS INCLUDE:

In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal: http://optout.aboutads.info/.

We use a text messaging platform to which the following terms apply. By signing up for our text marketing and alerts, you agree to these terms.
By entering your phone number at checkout and initialing a purchase, signing up via our subscription form or keyword, you agree that we may send you text notifications (for your order, including reminders of cancelled orders) and text marketing offers. You acknowledge that consent is not a condition of purchase.
Your phone number, name and purchase information will be shared with our SMS platform "SMSBump Inc, a European Union company based in Sofia, Bulgaria, EU. This data is used to send you targeted marketing messages and notifications. When sending the SMS messages, your phone number will be shared with an SMS operator to carry out the delivery of the messages.
If you wish to opt out of receiving marketing SMS messages and notifications, reply with STOP to any mobile message sent by us or use the unsubscribe link we provide in each of our messages. You understand and agree that alternative methods of unsubscribing, such as using other words or requests, will not be considered an appropriate method of unsubscribing. Message and data charges may apply.
If you have any questions, please text "HELP" to the number from which you received the messages. You can also contact us for more information. If you wish to unsubscribe, please follow the procedures above.

Use of personal information

We use your personal data to provide you with our services. These include: offering products for sale, processing payments, shipping and fulfilling your order and informing you about new products, services and offers.

[INSERT THE FOLLOWING SECTION IF YOUR BUSINESS IS IN EUROPE OR IF YOU HAVE CUSTOMERS IN EUROPE]

Legitimate basis

If you are a resident of the European Economic Area (EEA), we process your personal data in accordance with the General Data Protection Regulation ("GDPR") based on the following legal bases:

[SPECIFY ALL THAT APPLY TO YOUR COMPANY]

  • Your consent;
  • The performance of the contract between you and the Website;
  • Compliance with our legal obligations;
  • To protect your vital interests;
  • To perform a task that is in the public interest;
  • For our legitimate interests that do not override your fundamental rights and freedoms.

Stockpiling

If you place an order through the Website, we will retain your personal data for our records until you request us to delete that data. For more information about your right to erasure, please see the "Your rights" section below.

Automatic decision making

If you are resident in the EEA, you have the right to object to processing based solely on automated decision-making (including profiling) where such decision-making produces legal effects concerning you or otherwise significantly affects you.

We [DO/NOT] engage in fully automated decision making that has a legal or otherwise significant impact on the use of customer data.

Our processor Shopify uses limited automated decision making to prevent fraud that does not have a legal or otherwise significant impact on you.

Services that include elements of automated decision making include:

  • Temporary denylist of IP addresses associated with repeatedly failed transactions. This denylist remains for a small number of hours.
  • Temporary denylist of credit cards associated with the denied IP addresses. This denylist remains for a small number of days.

 

GDPR

If you are a resident of the EEA, you have the right to access the personal data we hold about you, transfer it to a new service and request that your personal data be corrected, updated or deleted. If you wish to exercise these rights, please contact us using the contact information below [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SENDING REQUESTS FOR ACCESS, DELETION, CORRECTION AND PORTABILITY].

Your personal data is initially processed in Ireland and then transferred outside Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, please see Shopify's GDPR whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

Cookies

A cookie is a small amount of information that is downloaded to your computer or device when you visit our website. We use a number of different cookies, including functional, performance, advertising and social media or content cookies. Cookies enhance your browsing experience by allowing the website to remember your actions and preferences (e.g. login and region selection). This means you don't have to re-enter this information each time you return to the website or move from one page to another. Cookies also tell us how visitors use the website, for example whether they are visiting for the first time or whether they visit frequently.

We use the following cookies to optimise your experience on our website and to provide our services.

Cookies that are necessary for the functioning of the shop

Name

Function

_ab

Used in conjunction with access to admin.

_secure_session_id

Used in conjunction with navigation through a shop window.

Car

Used in conjunction with the shopping trolley.

cart_sig

Used in conjunction with the checkout.

kart_ts

Used in conjunction with the checkout.

checkout_token

Used in conjunction with the checkout.

secret

Used in conjunction with the checkout.

safe_customer_sig

Used in conjunction with the customer login.

shop window_digest

Used in conjunction with the customer login.

_shopify_u

Used to facilitate the updating of customer account information.

Reports and analyses

Name

Function

Pursuit_Consent

Follow preferences.

_landing_page

Track landing pages

_orig_referrer

Track landing pages

_s

Shopify Analytics.

_shopify_fs

Shopify Analytics.

_shopify_s

Shopify Analytics.

_shopify_sa_p

Shopify analytics related to marketing and referrals.

_shopify_sa_t

Shopify analytics related to marketing and referrals.

_shopify_y

Shopify Analytics.

_y

Shopify Analytics.

[INSERT OTHER COOKIES OR TRACKING TECHNOLOGIES YOU USE].

How long a cookie remains on your computer or mobile device depends on whether it is a "persistent" or a "session" cookie. Session cookies remain until you stop browsing and persistent cookies remain until they expire or are deleted. Most of the cookies we use are persistent and expire between 30 minutes and two years after they are downloaded to your device.

You can control and manage cookies in a number of ways. Please remember that removing or blocking cookies may affect your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can decide whether or not to accept cookies through your browser settings, often found in your browser's "Tools" or "Settings" menu. For more information on how to change your browser settings or block, manage or filter cookies, see your browser's help file or websites such as www.allaboutcookies.org.

Please also note that blocking cookies cannot completely prevent the disclosure of information to third parties, such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the "Behavioural Advertising" section above.

Do not track

Please note that there is no common industry understanding of how to respond to "Do Not Track" signals and that we do not change our data collection and usage practices when we detect such a signal from your browser.

Changes

We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or other operational, legal or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@wunderladenstore.de

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